I designed the brand concept for Inya, a mixed-use development in Scottsdale by VIDL Companies, around the fusion of nature’s elements. My vision is to create an aesthetically unique and serene way for Scottsdale to enjoy the best parts of life while fulfilling the daily demands for work, play, relaxation and wellness.

I crafted the brand identity for Inya, a name derived from the native Maricopa dialect, meaning “Sun” (/eh·nyuh/).

Rooted in the rich cultural heritage of Maricopa County, Arizona, this design pays homage to the Salt River Pima-Maricopa and Gila River Native Communities, celebrating their enduring legacy. My goal was to create a visual identity that reflects warmth, resilience, and inspiration, embodying the spirit of the sun as a symbol of light, energy, and renewal. Through thoughtful design elements and a deep respect for Indigenous artistry, I aimed to express cultural appreciation, strength, and unity throughout the identity.